Pink Ribbons Inc.

Everyone is allowed some skepticism.  The women that created the movie, Pink Ribbons Inc., have taken that to the next level and come up with some pretty compelling evidence for their skepticism.  The entire pink ribbon “culture” that created the “cause marketing phenomena,” seems to have gotten a little out of control.  Watch the trailer for this movie and learn a little about what goes on behind the pink ribbon.  Of course there is never a black and white to any issue, but I think we still need to ask questions.  How much of the money spent and money raised in the name of breast cancer is actually going towards breast cancer research, prevention, and treatment?  And what happened to learning about why women get breast cancer get it in the first place?  When did this turn into a one way street towards a cure?  Keep inquiring!

Check out the movie here.

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